The rise of short-term rental platforms has transformed the way people travel — and how homeowners earn extra income. Among the most popular options today are Airbnb and Vrbo (Vacation Rentals by Owner). But what exactly are these platforms, how do they differ, and which one might be right for you as a host or guest? Let’s break it down.

What Is Airbnb?

Airbnb is a global online marketplace that connects people looking for accommodation with hosts offering their properties for short-term stays. Founded in 2008, Airbnb’s listings include everything from private rooms and apartments to luxury villas, tiny homes, and even treehouses.

Key Features of Airbnb:

  • Offers both shared and entire home rentals.

  • Hosts can list any type of space — from a single room to a full property.

  • Includes unique stays like cabins, boats, and even castles.

  • Easy-to-use app and website with built-in messaging, reviews, and support.

For guests, Airbnb provides flexibility and an often more affordable alternative to hotels. For hosts, it’s an opportunity to generate income from unused space or investment properties.

What Is Vrbo?

Vrbo (Vacation Rentals by Owner), founded in 1995, focuses exclusively on whole-home vacation rentals. It’s part of the Expedia Group, which also owns other major travel platforms like Hotels.com and Travelocity. Vrbo is especially popular among families and groups seeking privacy and comfort.

Key Features of Vrbo:

  • Lists entire homes only — no shared spaces.

  • Ideal for family vacations, group trips, and longer stays.

  • Integrated booking and payment system.

  • Trusted by travelers for its long-standing reputation in vacation rentals.

Vrbo’s focus on full-home rentals offers a more traditional vacation experience, often featuring properties in popular tourist or resort destinations.

Airbnb vs. Vrbo: The Main Differences

Feature Airbnb Vrbo

Types of Rentals Shared rooms, private rooms, Entire homes only

entire homes, unique stays.

Audience. Solo travelers, couples, business Families, groups, long-term vacationers

travelers, families.

Platform Reach. Global (urban + rural areas) Primarily vacation destinations

Service Fees Split between host and guest. Mostly paid by the guest

Support System. In-app chat, 24/7 customer support. Customer support through Expedia Group

Both platforms are user-friendly, secure, and offer insurance or protection programs for hosts and guests.

The choice often depends on your travel style or investment goals.

Why These Platforms Matter for Real Estate Investors

For property owners and real estate investors, Airbnb and Vrbo can be powerful tools to maximize returns on investment (ROI). Instead of relying solely on long-term tenants, short-term rentals can provide:

  • Higher income potential, especially during peak seasons.

  • Flexibility in using the property for personal stays.

  • Global exposure through millions of active users.

However, hosts should also be aware of local regulations, tax obligations, and community rules, as some cities in Massachusetts and other states have restrictions on short-term rentals.

Tips for Hosting Successfully

If you’re considering becoming a host, here are some quick tips:

  1. Check local laws before listing your property.

  2. Invest in quality photos — they significantly boost bookings.

  3. Offer clear house rules and a friendly guest experience.

  4. Maintain cleanliness and provide essential amenities.

  5. Encourage reviews to build credibility and visibility.

Airbnb and Vrbo have revolutionized how we travel and invest in real estate. While Airbnb shines in variety and flexibility, Vrbo stands out for its family-friendly, full-home rentals. Whether you’re a homeowner looking to earn extra income or a traveler searching for a cozy stay, both platforms offer reliable, convenient options for short-term accommodations.

Matt Witte strives to be the best realtor in North Andover, MA.

Any questions about real estate, reach out to Matt Witte, North Andover Realtor, MA-